OUR JOB TO GREET MOSHIACH, BECAUSE ALL SEVENTHS ARE BELOVED
“All sevenths are beloved” - this praise is mainly directed to being seventh; the thing is cherished in virtue of being seventh. Its desirability [here referring to our generation, the seventh generation from the Alter Rebbe] does not hinge upon its choice, will, or effort in serving G-d, but just because it is seventh, attaining a special quality simply on account of its sequential position.